Babes Golf – a community-oriented golf membership program that aims to make the game accessible, social and supportive – is set to launch with a new excitement: an exclusive club-specific partnership with True Spec Golf, a premium brand-agnostic club company founded in 2014. The partnership, announced Thursday, will allow Babes0 Golf members to receive significant discounts at True locations nationwide.
“When I first started playing golf, I didn’t know where to start with getting clubs,” said Babes Golf founder Alex Andersen. “I just got a starter set, which is good when you’re just starting out, but many times women come to us and feel bad for their husbands, these clubs are really difficult.
“So, what we’re getting is probably three or four years, the girls are ready to go on with their first set,” he continued. “They’ve invested so much in their game, they take clinics, they go to courses, and they realize that their set isn’t right for them. And that’s why I love True Spec, because there are places all over the place and a lot of times people don’t even know they can fit, so I found that to be a very educational experience.”
In addition to serving as Babes Golf’s exclusive club supplier, True Spec will also partner with Babes Golf on promotional events in the markets where they both operate, as well as on Babes Golf flagship events such as the “Babecation” tour, where groups of women enjoy a girls’ golf getaway at a premier golf destination. Scheduled Babecations this year include a trip to La Quinta in May, when the PGA West round is on the docket, and an event at Big Cedar Lodge in October, which is already sold out.
Courtesy of True Spec
Babes Golf launched in 2017 in San Diego to help women find other women to play with. There are currently three membership levels for Babes Golf with annual fees of $100 (National), $200 (Premier) and $450 (Elite). Membership benefits include event access and merchandise discounts and a line to Babes Golf’s nationwide community. Whether you are new to the game or a seasoned player, Babes Golf members can attend golf tournaments, clinics, various meetings and community events, and connect with other Babes Golf members in the area to make new friends or fill four through the social app.
The True Spec partnership will enable Premier and Elite Babes Golf member owners to schedule one annual rate – valued at $375 – while national members will receive a 50 percent discount. Each membership level will also be granted discounts on purchases made at True Spec.
“We are dedicated to growing the game of golf, and as a company, our goal is to provide every golfer with the best possible experience,” True Spec president Scott Anderson said in the release. “We’ve always encouraged women to embrace the game, and a big part of being able to do that is having a welcoming environment that’s right for the clubs. We’re happy to be that place for all Babes Golf members.”
For Andersen, the partnership represents greater accessibility and opportunity for the community.
“A big part of our mission is to make playing golf as easy and enjoyable as possible for women, and being with True Spec plays an important role in helping us achieve that,” she said. “I just want to get all the golf girls out there and bring everyone together.”
